Publicizing Your Academic Book: What to Do, When, and How (Hint: It’s Your Job and It Starts Much Earlier than You Think!)

Promoting an Academic Book

You might assume that when you are publishing your academic book, it is the publisher’s responsibility to market and publicize it. You might also assume that publicizing your academic book only happens after your book is published. But this is a very limited view of how academic books are publicized. In reality, intentionally generating interest for your academic book (pre-publicizing it) should start at least one year before you submit the final manuscript.. Follow the steps below to set your academic book up for success.

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